Market Research Analyst
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Candidatul Ideal
Qualifications:
• Education: Bachelor’s degree in Marketing, Business Administration, Economics, or a related field. A Master’s degree is a plus.
• Experience: 2-4 years of experience in market research, preferably within the gaming, technology, or entertainment industry.
• Analytical Skills: Strong proficiency in data analysis, statistical software (e.g., SPSS, SAS), and data visualization tools (e.g., Tableau, Power BI).
• Research Methodologies: Experience with both qualitative and quantitative research methods.
• Communication: Excellent written and verbal communication skills, with the ability to present complex data in a clear and concise manner.
• Attention to Detail: High level of accuracy and attention to detail in conducting research and preparing reports.
• Problem-Solving: Strong critical thinking and problem-solving skills, with the ability to generate actionable insights from data.
• Team Player: Ability to work collaboratively in a fast-paced environment, managing multiple projects simultaneously.
• Industry Knowledge: A strong interest in and knowledge of the gaming industry, including current trends and future outlooks.
Descrierea jobului
• Market Analysis: Conduct in-depth research and analysis of global and regional gaming markets, identifying trends, opportunities, and ︃︁︃︃︁︂︄︂︃challenges.
• Customer Insights: Analyze customer data to understand preferences, behavior, and satisfaction. Develop customer personas and segmentations to guide targeted marketing efforts.
• Competitive Analysis: Monitor and analyze competitors’ activities, including product offerings, pricing strategies, and market positioning. Provide regular reports and insights to the management team.
• Data Collection: Utilize various data collection methods, such as surveys, focus groups, and online analytics tools, to gather relevant market data.
• Reporting: Prepare detailed reports, dashboards, and presentations that communicate key findings, trends, and recommendations to stakeholders.
• Collaboration: Work closely with the marketing, product development, and sales teams to align research findings with business strategies. Provide input on product development and marketing campaigns based on research insights.
• Forecasting: Develop market forecasts to support strategic planning and decision-making processes.
• Trend Monitoring: Stay up-to-date with industry developments, emerging technologies, and regulatory changes that could impact the gaming industry.
Descrierea companiei
Founded in 2002 and headquartered in Bulgaria, Euro Games Technology (EGT) has always prided itself on a reputation of being amongst the most progressive companies in the global gaming industry. Its main focus is the development, production, sales, and technical support of a diverse range of products. Today its global distribution network includes dealerships in 25 countries and most of its portfolio models are installed in over 85 jurisdictions in Europe, Asia, Africa, North, Central, and South America. EGT’s headquarters and manufacturing facilities are spread across 7 buildings of around 51,448 sq. m and its team includes over 2,100 employees. Within the main product scope of the company are the high-performing and trendy slot gaming machines, the thrilling mystery and progressive jackpot systems, the diverse and ever-enriching library of multigame mixes, the highly effective VLT, and casino management systems. Apart from its core slot business Euro Games Technology has established the subsidiaries EGT Multiplayer, specialized in multiplayer solutions; EGT Interactive, serving exclusively the iGaming market; EGT Digital, focused on all online gaming verticals, including sports, betting, and lottery; and EGT Steel Production that makes the housings and all metal components for the slot cabinets. Every year numerous new products and games are released by all affiliates of EGT, building on its 360-degree portfolio. Every year EGT takes part in numerous international exhibitions. The company’s technical achievements and key product novelties are presented each year at some of the most prestigious international gaming exhibitions, like ICE London, G2E Las Vegas, G2E Asia, Peru Gaming Show, FADJA Colombia, SAGSE Argentina, ExpoJoc Valencia, Irish Gaming Show, Fer-Interazar Madrid, Indian Gaming Show, Entertainment Arena Romania, Belgrade Future Gaming, BEGE Expo Sofia, ICE Africa, etc. The company’s products are certified by various international regulatory agencies and testing laboratories, including GLI and SIQ. Euro Games Technology is a member of the Gaming Standards Association (GSA), the Association of Gaming Equipment Manufacturers (AGEM), the Bulgarian Chamber of Commerce and Industry (BCCI), and the Bulgarian Gaming Association (BGA). The company has obtained international certificates from various regulatory agencies and testing laboratories, including GLI, SIQ, and BMM, assuring the compliance of its products with the requirements of many different jurisdictions. EGT has implemented a quality management system according to ISO 9001:2015 that is certified by Lloyd’s Register Quality Assurance and achieves operational excellence also thanks to the enterprise resource planning software SAP. We inform you that through your application submitted for this position, you express your consent to the processing of personal data contained in your resume. We also inform you that under Law 677/2001 on Personal Data Processing, you have the right to information, the right to access/update your personal data, the right to oppose at any time the processing of personal data, and request the deletion of your information from our databases. www.egt-bg.ro
